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August 26, 2005
Internet Marketing Case Study
by Jay Abraham
Modestly speaking, one of the things I'm known in the business area for is using my business building principles, being able to see all the hidden assets and overlooked opportunities in almost any business or start-up situation.
If it's already a good opportunity, I can take it many rungs higher and make it great. If it's a bad situation, I can turn it around in relatively short order---usually making a proverbial silk purse out of a sow's ear.
Although the process I use is rather hard to explain, I have been able to teach these extremely valuable skills to business owners and entrepreneurs around the world. Below, one of my followers, David Kern writes about how, using my unconventional mindset, he was able to take the opportunity he was working on and make it a smashing success...
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Case Study Success Story from: David Kern, Pc3 Internet Marketing and Business Consulting
I was genuinely overwhelmed by my first contact with Jay Abraham, on a no charge conference call in mid-September 2004. I'm no dummy, (at least, that's what my mom says) but he seemed to be talking way over my head.
It was hard to get my mind around what he was saying. I went back to work on the project I had been developing, and didn't really feel like I took away much that was useful from that call.
WRONG! Two days later, something really amazing happened---the light suddenly went on! I realized that one of the principles that Jay introduced (identifying, analyzing, and improving the process by which a business gets new clients) was exactly what I had already been doing in my current project. Once I saw it, everything he said started to click.
I saw what I needed to do to make this project much more successful for my client.
I realized that Jay had exposed me to the "master principles"- universally applicable to my business, to my client's businesses, and to ANY business, anywhere.
WOW! I went back to work with a totally changed approach, and developed a killer USP and web site. The numbers are not all in yet, but gross sales for my client have exceeded $16,200.00- in under 3 weeks. His phone is ringing, he's very happy, and we're off on a second project.
It is a thrilling experience to have your mind opened to all the possibilities around you. It's worth even more to me than the money- and that's a close second.
Since that introductory conference call 5 weeks ago, I have put $3,812.00 directly in my pocket from web promotion and business development. I have secured a short term consulting contract worth an additional $3,750.00. That's a tidy little windfall of $7,562.00 so far.
I'm just getting started. I am also in negotiation on another deal that should generate larger, ongoing residual fees for Internet product sales. (I found a company with a large email list of loyal clients that they've never sent a single email to! I'll keep you posted, Jay.)
Jay Abraham has not only transformed my mindset about business completely, but has actually transformed my business itself. I've realized that I have so much more to offer my clients than I ever knew, and I see new opportunities, for myself and others, everywhere I look.
What's really refreshing, once you start seeing opportunities all around you, is that there's no need to sweat over one deal. There's another bus along every 15 minutes. That is truly exciting, and life-changing.
Since that no charge conference call 5 weeks ago, I have purchased 3 of Jay's books and 2 tape sets, and I will be buying more. If you're thinking about buying anything from Jay, just DO it. It will be worth way more than you pay for it, guaranteed.
Take some time to listen to him, as I did. His approach, and his excitement about what he does, is inductive. It will change you. The absolute best thing would be to sit at his feet for a few days. Books, tape sets, seminars, whatever- this is the greatest business education you are ever going to get, anywhere.
I used to drive down the street and see buildings, shops, and businesses. Now, I see goldmines! The most exciting part for me is this--Jay will teach you how to get control of existing assets, worth thousands or hundreds of thousands of dollars, and help other people reclaim, improve and profit from those assets- and those people will thank you while you take a nice chunk for yourself.
It's win-win, it's lucrative, and it's fun!
But I'll warn you---give this guy a couple of hours, and he'll blow your mind.
From my heart, Jay Abraham, thank you.
David Kern, Pc3
Internet Marketing and Business Consulting
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No, it's not magic. It is not hard. It doesn't take a lot of time either. You may do better or worse than David did, but he's just getting started with my mindset and principles.
My hope for you, and I can't make it any plainer than this, is for you to see the tremendous opportunities you already have in your business and life. Let me help you see them. Let me help you leverage them.
Abraham Publishing
27520 Hawthorne Blvd. Suite 263
Rolling Hills Estates, CA 90274
Posted by OneWebCo at August 26, 2005 11:08 PM


